With a strong, growing network of over 400,000 agents, it’s no wonder why one of the largest private homebuilders, Shea Homes, personally reached out to RESAAS in order to help market their new high-end development in Paradise Valley, Arizona.
The new development, Azure, will be branded under Shea Homes’ high-end brand, Shea Signature™. The project will be a collection of homes inspired by the affluent Arizona community of Paradise Valley.
“With unprecedented architectural styles, the ability to personalize and style each home in one of the most sought-after addresses in the Southwest, Azure will be a collection of homes inspired by paradise,” explains Ken Peterson, VP of Sales and Marketing at Shea Homes Arizona.
RESAAS has a network of hundreds of thousands of real estate agents and brokers. RESAAS’ solution provides the ability to identify agents that would likely have the ideal buyer demographic for specific home types, based on factors such as agent location, listing patterns, referral activity and real estate designations. This provides a highly efficient channel to market the Azure project to the REALTOR® community based on Shea Homes’ target market.
“Over the years RESAAS has proven to be a leading source of new business for agents that use our services,” shares Tom Rossiter, CEO at RESAAS.
RESAAS agents will receive the exclusive benefit of introducing their clients to this truly extraordinary set of homes. The Azure community will consist of only 66-homes located within the 105-acre master-planned community, The Ritz-Carlton, Paradise Valley.
“We are looking forward to bringing this new opportunity to select members of the RESAAS community and assisting Shea Homes in their sales and marketing plan for their latest development,” says Tom Rossiter, CEO at RESAAS.
Get a leg up on the competition
Interested agents looking for more information should head over to the Azure website to learn more about the project and to pre-register your clients to receive exclusive information on the upcoming Paradise Valley development.
(Not a RESAAS agent? Sign up - it’s free!)