- Episode 15 -
I am always fascinated to find out from my buyers and sellers what is motivating them to make a move.
Growing up in a small town in PA, my parents lived in the same home for over 60 years. And that home was right next door to the home that was in my family for over 100 years – it was where my mom grew up and my grandparents lived, and it shared the backyard with my aunts, uncles and cousins – so why would anyone move from such a paradise?
I moved to go to college at Penn State. My family and friends would tease me because I had more addresses (15 to date) than most of them combined. So what motivated me to move all those times?
Mainly new jobs that took me to three different states, finally landing (and staying!) in South Florida.
As we all know, the buyers or sellers’ motivation is what drives the deal. It helps establish price as well as the timeframe to get the deal closed. But the relationship that you make with your clients from the start can go deeper when it comes to what really makes them tick and gets them packing and moving on.
Over the years, I have had a plethora of clients who have moved for tons of reasons. There were the typical ones, like myself, who needed to make a move for a new job or promotion. Families were either expanding or decreasing, and that caused them to move to a bigger property or downsize. I’ve had the first time homebuyers who wanted their first home to be in the same familiar neighborhood they had enjoyed while renting. Some folks want to get out of the snow and winter weather to the warm sunshine and palm trees. There are the baby boomers who move because they want to retire and play golf, tennis and live in active adult communities. Then there were those who wanted to make the move and add a second or even a third home to their collection because they wanted to be in a trendy type of setting where everything is happening.
School districts are always a motivator for families when deciding where and when to make a move, and families buying around universities for their children to live in while attending classes is a trend found in most college towns. I’ve had clients who move closer to parks and recreations because they are avid bikers or boaters, while others have sold their homes and moved within walking distance to arenas where their favorite sports team play. And of course there are those, like my brother and sister in law, who when they were looking to retire, wanted to move to where the first grandbaby would be – lucky for them (as well as for me) it was Florida.
But I recently came across the funniest of all reasons for someone to move. While on a listing appointment I asked my seller my standard question “Why are you moving?” to which she answered, “Because of food. We are Food TV groupies and Sean Brock, who is our new favorite chef, owns two bistros in Charleston, SC, and we have to be close to his restaurants.”
Maybe it’s time I start farming the Food TV Network for my next clients.
Kay Conageski is a professional Realtor® with The Keyes Company based in Plantation, Florida. Check out her RESAAS profile ›