Thursday, April 16, 2015

A Day in the Life of a Realtor: Are Sellers from This Planet?

This is the thirty-eighth episode of A Day in the Life of a REALTOR® - a weekly article series published on RESAAS Blog and written by Kay Conageski

So sit back, relax, and enjoy. Kay has a story to tell...

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Everyone says that when you become a listing agent you’ve truly made it in real estate. You list a property, are guaranteed the listing side of the commission and it’s up to everyone else to sell it for you. Sure you have to do your marketing and stay in constant contact with your sellers but the offers will eventually come if the property is priced right in any market.   

But what if it isn’t priced right and what if you can’t get your sellers to listen to a word you are saying? You are the professional right? You do this for a living, correct? You know your market and your goal is to sell homes in order to pay your bills and make money. And wasn’t it the seller that selected and hired you over everyone else to sell their property?  We all know that sellers think that their homes are worth billions regardless of the upgrades or lack thereof, and sometimes I have to think that sellers just don’t get the true concept of what it means to actually sell a home.

Let me tell you the story that has become known around my office as “Dumb and Dumber”…

Tuesday, April 14, 2015

Latergramme for Realtors

A few weeks ago, Katherine from Gibson International wrote a great piece about Instagram, and how real estate agents can tap into this social network to gain leads and expand their brand. 

 If you’re like most of your Realtor peers, however, then the amount of time it takes to truly create a presence might deter you from even getting started on Instagram. 

 Latergramme can help solve this. 

 Admittedly it has its limitations, but what it does is simple and effective: schedule your pictures to post on Instagram. If you’re already using Buffer or Hootsuite to schedule your Facebook and Twitter posts, then the advantages of using Latergramme will already be apparent. But just in case…

Monday, April 13, 2015

Close Your Next Real Estate Deal with This Incredibly Simple Idea

Want to close your next home sale? Of course you do. Follow this simple idea, and that upcoming transaction will find a swift conclusion in no time.

To begin with, here is a trick question:

In the home buying process, who is the most important person?

A) Lender
B) Real Estate Attorney
C) Real Estate Agent
D) Buyer

Friday, April 10, 2015

Meet the Team: Alyson!

Meet Alyson.

She's smart, wholesome and surprisingly surprising.

But most importantly, she works at RESAAS.

This is Meet The Team - a series that'll get you up close and personal with those who work inside the walls of 55 Water Street. Even the dogs.

We asked Alyson five questions, each one scientifically designed to give you the most well-rounded view of this human marketing machine.

Thursday, April 9, 2015

A Day in the Life of a REALTOR: Parade of Homes

This is the thirty-seventh episode of A Day in the Life of a REALTOR® - a weekly article series published on RESAAS Blog and written by Kay Conageski

So sit back, relax, and enjoy. Kay has a story to tell...

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As I enjoyed the past holiday weekend with one of my best friends, we started reminiscing about “old times” and one of the funniest stories that happened to us, which still brings us to tears laughing nearly 20 years later. Since it pertains to real estate she suggested I blog about it…so here goes!

Wednesday, April 8, 2015

Lagos, Nigeria: The Real Estate Market Report

Lagos, Nigeria is set to become one of the world’s next great cities. No longer a place associated with economic distress, Lagos is the seventh fastest growing urban area in the world and the heart of Sub-Saharan Africa’s rapidly expanding economy. Naturally, the changing nature of the city has led to the development of a substantial real estate market.

We’ve compiled a brief report on the market in Lagos, Nigeria that will tell you what you need to know:

Tuesday, April 7, 2015

3 Easy Steps to Become the Go-To Real Estate Expert In Your City (Hint: Hyper-Local Graphs)

Everybody knows that real estate is local, right?

Well, what are you doing about being recognized as the local expert for real estate in your area?

If you are not sending a consistent message to Google and the other search engines that you are the local answer to all real estate related questions, then it is likely that somebody else is taking the lion’s share of organic traffic that you could be claiming as your own.

One way is by providing key neighborhood reports that explain past and future trends. If this sounds difficult, then I promise you it’s easier than it sounds.

Here’s how:

Thursday, April 2, 2015

A Day in the Life of a REALOR: The “Liening” Tower

This is the thirty-sixth episode of A Day in the Life of a REALTOR® - a weekly article series published on RESAAS Blog and written by Kay Conageski

So sit back, relax, and enjoy. Kay has a story to tell...

*     *     * 

Struggling through the real estate debacle of the past few years, I am sure each of us has war stories about liens on properties. Whether it is a utility lien, past owed dues for HOA and condo associations, builder’s liens for renovations on properties that ended up in foreclosure or community or city liens for unsightly weeds or dirty driveways. We’ve all been there, done that. But this week topped the list for the best lien story I have ever come across, and unfortunately it was for my own buyer.

I had been helping my buyer find the perfect property for a while. Her price point was in the mid $400’s, which even in South Florida buys you a very nice home. We came upon a foreclosure through Fannie Mae. It was a HomePath property that needed a complete makeover. While the size and layout of the home was perfect, along with a huge backyard that looked to the golf course, she knew the work that would be needed to make the home a showplace and, without hesitation, proceeded with her offer. After submitting it via HomePath, I received an addendum about the liens on the property. 

Much to my surprise, the addendum read as follows:  

Wednesday, April 1, 2015

Be Nice

One of the things we should all try to strive for first is to “be nice.”

At the end of the day as Real Estate Professionals we want to put the deals or transactions together. The more deals or transactions you put together the more successful you will be. This will also translate to more satisfied clients and hopefully more cash in your bank account. There are many other benefits as well, like coming across as a professional. Many times I see a person who is unhappy with their job or career and this is unfortunate. In my opinion it does not have to be that way. There are so many things to be thankful for. We live in a great country with great opportunities. We have a safe environment where we can live, work, and play. Your job should be something fun!

How do you change that unhappy feeling?’s your attitude!

Tuesday, March 31, 2015

Tech Tuesday: Meerkat vs. Periscope for Realtors

Ever wanted to be one of the first Realtors to hop on board a hot new app? One that all the kids are using? Well, this is your chance.

Last week, Periscope was launched to the world as a direct competitor to Meerkat, which was launched only a few weeks earlier. The two are virtually synonymous, with only minor differences existing.

What are they?

Periscope and Meerkat are live video-streaming apps, which are hooked into your Twitter account. At this point in time, you can basically just watch strangers film themselves, their fridges, or whatever live event they’re at. You can comment on the video, see what other people are saying, as well as ‘like’ the live stream to show that you’re a fan.

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